The Royal Docks has once again been host to the filming of another PR event – this time it was the turn of the all new Jaguar XF model and to celebrate its launch Jaguar decided it would attempt the longest ever high-wire crossing of water by a car.
For this they needed a long stretch of quiet water, plenty of space for all the equipment and an iconic London skyline – step in Royal Victoria Dock in Newham, London.
As with all such endeavors there is a huge team of people and equipment that go unseen but without whom the event couldn’t ever take place.
The event was hosted by Gabby Logan.
The boats that had arrived in the docks a few days earlier had been part of the set-up works and several practice sessions had taken place in the lead-up to the main event itself – the Jaguar launch video can be seen here.
I hope they had “paid & displayed” !!